Countdown to Heritage Foundation’s Main Street Festival is under way

Countdown to Heritage Foundation’s Main Street Festival is under way

As it does every year, the Main Street Festival draws thousands and thousands of people to downtown Franklin for two days of activities. // File photo


With new additions in store — a Bark Lounge, a Beer Garden and a Little Miss and Mister pageant — the and the promise of some old favorites, the 36th annual Main Street Festival will welcome folks from all around to downtown Franklin on Saturday and Sunday, April 27-28.

Hosted by the Heritage Foundation of Williamson County and presented by First Tennessee Bank, the festival is expected to draw a crowd of about 100,000 for a fun-filled weekend of music, arts and crafts, food and children’s activities. It’s one of the largest events in the Southeast,

“Main Street Festival is one of the most anticipated events in Williamson County,” said Bari Beasley, CEO of the Heritage Foundation. “Being our longest-running festivals, there is a cultural heritage tied to Main Street Festival that brings people back year after year.”

Guests can experience new additions to the festival such as the Bavarian Bierhaus Beer Garden, Leiper’s Fork Distillery Whiskey Lounge, Little Miss & Mister Main Street Pageant and a Bark Lounge, sponsored by MARS Petcare.

The Bark Lounge is a pet-friendly feature that will include a shaded water station and resting area, pet adoptions, pet portraits and more. The first Little Miss & Mister Main Street Pageant, sponsored by Sweet CeCe’s, will take place on Saturday morning of the festival. The pageant is open to boys and girls ages 5-12 years old. Find more information about the pageant at

Additional Main Street Festival activities include:

  • Heritage Foundation VIP Member Lounge, sponsored by Efficiency Home Improvements Windows & Doors
  • More than 200 arts & crafts and food vendors
  • Live entertainment
    • Sweet Tea Trio to play Guitar Center Main Stage on Saturday at 3 p.m.
    • NASH FM’s Afternoon Artist Showcases on Sunday at the Guitar Center Main Stage will feature performances by Carly Moffa, Nalani and headliner, Dawn Beyer.
    • GSRM Acoustic Corner Stage will feature acoustic performances
  • Kids’ Zone, sponsored by Stride Rite
    • The festival has many fun things for kids including train rides, face painting, trampolines, recording booth, bungee rides, plus all-day family friendly entertainment.

Another new addition to the festival this year is the Heritage Foundation’s Heritage Classroom Hands-On History Experience. Kids can join the Heritage Classroom Educator, Jaryn Abdallah, and Jr. Heritage Foundation members for a fun hands-on experience of building a simulated log cabin.

“This a great opportunity to learn about how first settlers in Franklin and Middle Tennessee would have built their homes and created the first communities,” said Liz Hall, director of Festivals. “We have been looking for ways to include missional elements into our festivals, and the Heritage Classroom is the perfect fit to provide engaging education to festivalgoers.”

This year, there will also be a new mobile app to help visitors maximize their experience and easily locate different activities. Soon, the app will be available to download from the Google Play Store or the Apple App Store.

The 36th Annual Main Street Festival sponsors and key supporters include:

  • Presented by: First Tennessee Bank
  • In Partnership with: City of Franklin
  • Partner-Level Sponsors: Frost Brown Todd, The Heritage at Brentwood and Williamson Medical Center
  • Bark Lounge Sponsor: MARS Petcare
  • Little Miss & Mister Main Street Pageant Sponsor: Sweet CeCe’s
  • Main Stage Sponsor: Guitar Center
  • Afternoon Artist Showcase Partner: NASH FM 103.3
  • Acoustic Corner Stage Sponsor: GSRM Law
  • VIP Member Lounge Sponsor: Efficiency Home Improvements Windows & Doors
  • Beer Garden Partner: Bavarian Bierhaus
  • Whiskey Lounge Partner: Leiper’s Fork Distillery
  • Media Partners: JACKfm, Hippie Radio 94.5 and NASH FM 3

Since 1967, the 501(c)3 non-profit Heritage Foundation has been producing iconic street festivals in downtown Franklin initially as a means of economic vitality for the developing community and now as a way to preserve and share our local cultural heritage. The Heritage Foundation is dedicated to protecting and preserving Williamson County’s historic, architectural and geographic resources — in short, saving the places that matter. Learn more about the Foundation’s mission:


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